COMPLETE DIGITAL MARKETING TRAINING

Mlewzklawz IT Solutions Pvt. Ltd., Institute provides Best Digital Marketing Training Institute in BTM, Bangalore by experienced industry professionals and the Digital Marketing Training Institute in Bangalore is well equipped with advanced labs. Trainers working in Digital Marketing training for over five years are carefully chosen to conduct top quality Digital Marketing training in BTM, Bangalore so the students can benefit from real-time scenarios. Instructors offering Complete Digital Marketing Training in Bangalore have practical knowledge as they implement their knowledge and expertise in day to day work. Students have the choice to pick out the course timings according to their convenience. Once the Digital Marketing training course timings are fixed with the instructor, students are required to finish the course within the same schedule. Our schedule for Digital Marketing training in Bangalore is incredibly flexible as we provide training in weekdays in morning and evening for students who cannot attend Digital Marketing Training in Bangalore during weekends because of their work schedule.

SEO: Search Engine Optimization

  • Introduction to Search Engine Optimization (SEO)
  • What is Search Engine Optimization?
  • How to Use Search Engine Optimization
  • The need for Search Engine Optimization
  • Introduction to Social media marketing
  • Internet marketing
  • Web Promotion & Techniques
  • How to Create a Website?
  • Generate Traffic to your Website page
  • Site Design & Development – SEO Factors

On-Page Optimization

  • Titles
  • Heading Tags in Contents (H1 to H6)
  • Image Alt Tags
  • Description
  • Meta Tags
  • Keywords
  • Content of webpage
  • Anchor Text
  • Link Title Tag
  • Keyword Analysis
  • Keyword Proximity
  • Keyword Density
  • Internal Link Building
  • Internal Link Structure
  • Header Keyword Optimization
  • Footer Keyword Optimization
  • Logo Optimization
  • Page URL renaming / Re-writing
  • Webmaster tools
  • Robots file (follow, nofollow)
  • Web Page Size
  • Web Page Weight / Rank
  • Feed Submission

Off-Page Optimization

  • HTML, Logo and its Importance
  • Submission to search engines
  • Directory Submission
  • Blog and Article writing
  • Forums and social media optimization
  • Deep Linking
  • Video Optimization
  • News and Press Release
  • Article Submissions
  • Directory Links
  • Search Engines
  • Social Bookmarking
  • Social Networking
  • Press Release
  • Classifieds
  • Viral Marketing
  • Free Backlink Creation
  • Blog Creation (Blogger, WordPress)
  • Submit Blog
  • Create a Webpage
  • Content Writing and Copyrighting
  • Google webmaster tools
  • Email marketing
  • PPC / CPC
  • Attractive Designs and Patterns
  • Call to Action
  • Copyscape and Duplicate Content Issues
  • Google Verify File or Tag
  • Coding Standards
  • Usage of all Tags
  • Larger Website Creation Techniques
  • SITE MAPS
  • XML Sitemap
  • HTML Sitemap
  • What is White Hat SEO
  • What is Black Hat SEO
  • What is Grey Hat SEO

Introduction of PPC (Pay Per Click)

  • How to Pay Per Click Works
  • Search Engine Marketing
  • Keywords Research
  • Types of ads
  • Creating Campaigns
  • Budget, Billing, Reporting Techniques
  • Ad Groups Setup
  • Display Ad, banner Ad,.
  • Search Network & Display Network
  • PPC Campaign Design
  • Conversion Tracking
  • Google Adwords tool
  • Traffic Estimator Tool
  • Role of Analytics in Pay Per Click

Introduction of affiliate marketing

  • The role of merchant & affiliate
  • Creating the affiliate network
  • Promoting the affiliate program
  • Choosing Products
  • Earning commission
  • Choosing a payment type
  • Integrating Accounts


Email Marketing

  • Introduction
  • Types of email marketing
  • creating an email template
  • Tracking conversions and leads
  • Collecting email
  • email marketing Software

Mobile Marketing

  • Introduction
  • Types of SMS Marketing
  • Push & Pull Messages
  • Transactional SMS
  • What is DND?
SMM: Search Media Marketing

Facebook

  • Facebook Fan Page Creation
  • Facebook for Business
  • Designing fan Page
  • Creating Groups
  • Creating Communities
  • Promoting Pages
  • Facebook image Dimensions
  • Marketing Strategy for Facebook
  • Creating Ads
  • Organic Likes
  • Paid Likes
  • Running Paid Campaigns
  • Targeting Audience
  • Budget Optimization
  • CPC, CPM
  • Insights
  • Facebook & Website Integration

Twitter

  • Introduction
  • Tweets
  • Following
  • Followers
  • Types of Tweets
  • Protected Tweets
  • Promoted Trends
  • Promoted Tweets
  • Promoted Accounts
  • Connecting the Audience
  • Using # Tags
  • Promoting Business
  • Marketing Strategy

LinkedIn

  • Introduction
  • LinkedIn for Business
  • Creating Company Profiles
  • Following People
  • LinkedIn Ads
  • Parts of Ads
  • Ad Costs
  • Marketing Strategy

YOUTUBE

  • Introduction
  • Creating a channel
  • Creating a Videos
  • Uploading Videos
  • Live Streaming
  • Editing Videos
  • Adding links
  • Advertising
  • Homepage Ads
  • Display Ads
  • Mobile Ads
  • Insights
  • Marketing Strategy

GOOGLE+

  • Introduction
  • Circles
  • Postings
  • Communities
  • Creating a Business Page
  • Events
  • Groups
  • Hangouts
  • Marketing Strategy

BLOGS

  • Introduction
  • Creating a blog
  • Settings
  • Managing Menu
  • Plug-in
  • Widgets
  • Themes
  • Postings
  • Editing
  • Blogging sites
  • Blogger
  • WordPress & many More…

Google Analytics

  • Inserting tracking code
  • Channels
  • Generating Reports
  • Goal setup
  • Funnels & Channels
  • Audience
  • Behavior
  • Conversion
  • E-commerce